{"id":8154,"date":"2026-09-15T10:44:38","date_gmt":"2026-09-15T08:44:38","guid":{"rendered":"https:\/\/www.crec.cat\/esdeveniment\/ai-without-the-hype-key-concepts-and-real-world-applications\/"},"modified":"2026-09-15T10:44:38","modified_gmt":"2026-09-15T08:44:38","slug":"ai-without-the-hype-key-concepts-and-real-world-applications","status":"publish","type":"tribe_events","link":"https:\/\/www.crec.cat\/en\/esdeveniment\/ai-without-the-hype-key-concepts-and-real-world-applications\/","title":{"rendered":"AI Without the Hype: Key Concepts and Real-World Applications"},"content":{"rendered":"

Why You Can’t Miss It<\/h3>\n

1. It will help you separate reality from media hype<\/h3>\n

Artificial intelligence is often presented as a universal solution, but it isn\u2019t always the right answer. In this session, you\u2019ll gain a clear and rigorous understanding of what AI can really do, what its limitations are, and when it actually adds value. This is key to avoiding unnecessary investments and decisions based on unrealistic expectations.<\/p>\n

2. You\u2019ll learn to make technology decisions with confidence<\/h3>\n

Before starting an AI project, an SME needs to assess factors such as available data, costs, organisational impact, and expected return on investment. This session provides a clear framework for analysing these aspects and deciding when AI is the right tool\u2014and when it isn\u2019t.<\/p>\n

3. You\u2019ll discover real-world use cases that can be applied to business<\/h3>\n

Beyond theory, the session will explore concrete examples of how AI is being applied in businesses, with a particular focus on practical and realistic uses. This will help you identify tangible opportunities that are aligned with your organisation\u2019s actual needs.<\/p>\n

Ultimately, this is an essential talk for SME decision-makers who want to approach AI with sound judgement\u2014understanding the technology before adopting it and avoiding being driven by trends or exaggerated promises.<\/p>\n","protected":false},"excerpt":{"rendered":"

A practical session to understand what artificial intelligence can really bring to SMEs, what its limitations are, and when it is worth applying. Discover real-world use cases and learn how to make informed technology decisions, avoiding trends, unrealistic expectations, and unnecessary investments.<\/p>\n","protected":false},"author":2,"featured_media":8157,"template":"","meta":{"_acf_changed":false,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[],"class_list":["post-8154","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nAI Without the Hype: Key Concepts and Real-World Applications | CREC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.crec.cat\/esdeveniment\/ai-without-the-hype-key-concepts-and-real-world-applications\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AI Without the Hype: Key Concepts and Real-World Applications | CREC\" \/>\n<meta property=\"og:description\" content=\"A practical session to understand what artificial intelligence can really bring to SMEs, what its limitations are, and when it is worth applying. 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