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DTSTART;TZID=Europe/Madrid:20260617T100000
DTEND;TZID=Europe/Madrid:20260617T133000
DTSTAMP:20260617T234540
CREATED:20260317T104732Z
LAST-MODIFIED:20260615T100813Z
UID:7374-1781690400-1781703000@www.crec.cat
SUMMARY:Communication Workshop | Communication Strategy for Waste Management Companies: Final Presentation
DESCRIPTION:Are you interested in strengthening your company’s communication strategy? This workshop is for you! \nWe have a challenge: repositioning the sector. We need to better explain what we do\, showcase the innovation we drive\, and turn waste into a symbol of opportunity rather than rejection. \nThrough two workshop sessions and a final presentation event\, you will learn how to define a clear communication strategy for your company. In addition\, we will work together to redefine the reputation of the waste sector in Catalonia and reposition it through a participatory\, cross-sectoral\, and future-oriented communication strategy. \nThis workshop is led by Berta Sanmartín\, a branding and communication strategy specialist with extensive experience in building narratives and positioning projects. She is part of Spora\, a leading consultancy in sustainability and the circular economy. \nPROGRAMME\nSESSION 1 – What do we want to communicate as a sector?\n📅 Date: 25 March 2026\n🕙 Time: 10:00 AM – 1:00 PM\n📍 Venue: BAC – Barcelona Circular\n👉 Directed to CEOs\, Managing Directors\, and Communication or Marketing Directors. \nSESSION 2 – How can we communicate to build a more aspirational narrative?\n📅 Date: 20 May 2026\n🕙 Time: 10:00 AM – 1:00 PM\n📍 Venue: BAC – Barcelona Circular\n👉 Directed to CEOs\, Managing Directors\, and Communication or Marketing Directors\, together with a Communication Officer/Specialist. \nFinal Presentation Event – Evaluation and Conclusions\n📅 Date: 17 June 2026\n🕙 Time: 10:00 AM – 1:00 PM\n📍 Venue: BAC – Barcelona Circular \nFully booked\nExclusive activity for CREC members
URL:https://www.crec.cat/en/esdeveniment/communication-workshop-communication-strategy-for-waste-management-companies-final-presentation/
LOCATION:Barcelona Circular (BAC)\, Carrer de la Ciutat d’Asunción\, 16\, Barcelona\, Barcelona\, 08030\, Spain
CATEGORIES:Completed
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DTSTART;TZID=Europe/Madrid:20260619T093000
DTEND;TZID=Europe/Madrid:20260619T120000
DTSTAMP:20260617T234540
CREATED:20260603T142930Z
LAST-MODIFIED:20260615T100622Z
UID:7360-1781861400-1781870400@www.crec.cat
SUMMARY:fficient Collection Systems Working Group
DESCRIPTION:Sign up for the next session of the Efficient Collection Systems Working Group! It will take place on June 19\, 2026\, during which we will visit Manresa’s high-efficiency selective waste collection model. \nThe Efficient Collection Systems Working Group of the Waste Cluster of Catalonia is a collaborative space bringing together a small group of members focused on improving current municipal waste collection systems by reducing contamination rates (waste that does not belong in the corresponding fraction) in order to obtain high-quality materials and resources. \nAt the next session of the Working Group\, which will take place on June 19\, we will visit Manresa’s high-efficiency selective collection model. \nThe local team responsible for the project will guide us through the system\, providing first-hand insight into the smart-container selective collection model currently being implemented. Afterwards\, we will hold a meeting where collection data will be presented\, questions can be addressed\, and reflections on the Working Group’s upcoming actions can be shared. \nAgenda\n9:30 a.m. – Visit to the selective collection system with smart containers \n10:45 a.m. – Working session \n\nOverview of selective collection performance data\nDiscussion and exchange among Working Group members\n\n12:00 p.m. – End of the session \nMeeting point: Manresa (exact location to be confirmed). \nInterested? Register and reserve your place through CREC Lab! \nExclusive to CREC member companies.
URL:https://www.crec.cat/en/esdeveniment/fficient-collection-systems-working-group/
LOCATION:Manresa\, Manresa
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